City Business Loans Privacy Notice PDF Print

Who we are

City Business Loans is a trading style of City Business Loans (UK) Ltd which are Commercial Finance Brokers based in Sidbury, Devon. We act as a Broker & Intermediary for our customers. City Business Loans are Authorised and Regulated by the Financial Conduct Authority. FRN 728927

How we will use the information about you

Here at City Business Loans we take your privacy seriously and will use your personal information in several ways which will help us;

  1. for fraud protection
  2. for audit
  3. credit reference checks

We may share your information with, and obtain information about you from, credit reference agencies or fraud prevention agencies.

We will not disclose your information to any company outside of our panel lenders and master brokers except to help prevent fraud or if required by law to do so.

For further information on how your information is used, how we maintain the security of your information and your rights to access/alter and change information we hold on you, please contact Martin Hyde, City Business loans, Sweetcombe Heights, Hatway Hill, Sidbury, Devcon EX10 0QR This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Additional Marketing

However, from time to time we would like to contact you with detail of other new services, special offers or competitions we provide. If you consent to us contacting you for this purpose please tick to say how you would like us to contact you.

  • Post
  • Email
  • Phone

Your Personal Data:

What we need

City Business Loans will be what is known as the “controller” and “processor” of the personal data you provide to us. We collect personal data about you which may also include any special types of information or location-based information.

We also gather

The following details:

Names, date of birth, NI number, address, email, telephone numbers, corporate entity details, all personal and financial information to allow us to appraise the likelihood of the financial services we offer.

Why we need it

We need to know your basic personal data to provide you with an accurate recommendation for your personal circumstances. We will not collect any personal data from you we do not need to provide and oversee this service to you.

For processing of data to be lawful under GDPR City Business Loans use;

(a) Consent: the individual has given clear consent for you to process their personal data for a specific purpose.

(b) Contract: the processing is necessary for a contract you have with the individual, or because they have asked you to take specific steps before entering into a contract.

(c) Legal obligation: the processing is necessary for you to comply with the law (not including contractual obligations).

(d) Public task: the processing is necessary for you to perform a task in the public interest or for your official functions, and the task or function has a clear basis in law.

(e) Legitimate interests: the processing is necessary for your legitimate interests or the legitimate interests of a third party unless there is a good reason to protect the individual’s personal data which overrides those legitimate interests. (This cannot apply if you are a public authority processing data to perform your official tasks.)

What we do with it

City Business Loans will pass your data captured to brokers/lenders/funders/banks whom may use automated decision-making in respect of your application for finance. We will only collect the minimum amount of data needed and have a clear retention policy for the profiles we create.

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or any significant affects. You can request human intervention and challenge a decision made this way by contacting Martin Hyde

All the personal data we use is controlled by City Business loans in the UK, however, for the purposes of IT hosting and maintenance, this information is located on servers within the European Union. No 3rd parties have access to your personal data unless the law allows them to do so.  We have a Data Protection regime in place to oversee the effective and secure processing of your personal data.

Your data is stored on our cloud encrypted server. Our server is based in the UK

How long we keep it

We are required under regulation to keep your basic personal data, such as Names, date of birth, NI number, address, email, telephone numbers, corporate entity details, all personal and financial information for a minimum of 6 years, after which time it will be destroyed. The information used for marketing will be kept with us until you notify us that you no longer wish to receive this information.

What are your rights?

If at any point you believe retained information is incorrect you can request to see this information and even have it corrected and possibly deleted. Providing you with this information is free of charge, but charges may apply for excessive requests.

If you wish to raise a complaint on how we have handled your personal data, you can contact our Data Protection Officer, Martin Hyde, City Business Loans, Sweetcombe Heights, Hatway Hill, Sidbury, Devon EX10 0QR who will investigate the matter.

Where relevant, you have the right to withdraw consent and object at any time and this means that we cannot process your data provided without your consent.

More information about your rights can be found on the Information Commissioners website.

If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office (ICO).

Our Data Protection Officer is Martin Hyde and you can contact him at This e-mail address is being protected from spambots. You need JavaScript enabled to view it

We will share your details with the most suitable lender from our panel of lenders, so that they process your information, allowing City Business Loans to offer suitable and sustainable products that they provide. If you consent to us passing your details for the purposes within the notice, please sign to confirm.


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